About Us

Our mission is to turn your data into actionable insights.

Hey there πŸ‘‹

Thanks for taking the time to learn more about the team behind Alluxo. You may have noticed that we talk directly to you, like we're two people having a conversation. After all, our job is to take complicated things and make them simple for our customers.

Our team spends all day every day thinking about data, integrations, statistics, and other nerdy things. You might think that's strange but we love our jobs. There's something special about gathering insights from data. For those that are naturally curious, there is no better career.

It's made better that our customers – local nonprofits and brick-and-mortar retail to fast-moving startups and giant corporations – get real value out of work.

Alluxo was started on a simple principle: You already have the right data inside of your business, but its locked away in 50 different systems and there is a lot of noise (haystack) and very little signal (needle). We bring together these data sources into a single app then let you create simple, sharable dashboards.

We strive to make our product disappear. Over time, you should be able to build exactly what you want – no compromises. You'll be able to pull up data at your desk, on the go, or in a meeting. We'll keep pushing until everyone in your organization can clearly find the answers they need to be productive at work.

We look forward to working and solving difficult problems together.

Sincerely,

Safa Mahzari

Alluxo CEO

Our Values

Customer Obsession

Business begins and ends with customers. We obsess over our customers – not competitors or any other group. (Borrowed from Amazon.)

Design With Empathy

Our customers have a different context than we do. Designing better products starts with empathy and consideration.

Radical Transparency

Be honest and transparent in every interaction, even if that leads to temporary discomfort. (Borrowed from Bridgewater Associates.)

Absolute Standards

Our standards for products and employees are absolute, not relative. We strive to be the best. (Borrowed from Bridgewater Associates.)

Ownership Mentality

Things will inevitably go wrong. When they do, think "What could I have done differently?" Put another way, responsibility is a good word.

Good Isn’t Enough

We don't get out of bed in the morning for "good". We want to make an impact, to go above and beyond what is being asked of us.

Nobody Wants Our Product

People use our product to drive a business result. Above all else, we should remain focused on delivering this business value.

Don’t Accept Awards

Awards do not validate good work, and certainly do not turn bad work into good work. We value humility – and do not accept awards.

Our Mission

Our mission is to turn your data into actionable insights. When we succeed, our customers make better business decisions – and achieve great things.

Headquarters

When we're not flying to SFO or JFK, our team is working out of San Diego, CA. If you're in our neck of the woods, drop by and say hello!